Frankfurt - The good news for Saatchi & Saatchi Germany has no end: in the industry-relevant
creative rankings of both daily German newspaper Handelsblatt, analysed in
cooperation with publication W&V, and the advertising magazine HORIZONT,
Saatchi & Saatchi finished in sixth place.
The main reason for the good performance are numerous national and
international awards, which Saatchi & Saatchi won for clients such as
Toyota, the World Water Day of the UN, the Senckenberg Museum and Diakonie
Frankfurt. The long-term Saatchi & Saatchi client Diakonie Frankfurt even
reached second place in the ‘most creative advertisers’ ranking of HORIZONT magazine:
the show stopper was the campaign ‘Days of Hope', in which homeless people
presented the weather on TV. In the ‘client ranking’ of Handelsblatt/W&V
Diakonie Frankfurt went one better in taking first place – 148 points ahead of
second-placed BUND.
Additionally, Saatchi & Saatchi achieved tenth place in the
Handelsblatt/W&V index for the ‘most efficient agencies in Germany'. More
proof of Saatchi & Saatchi’s profound knowledge of how to implement the
core factors of good communication in a goal and customer oriented way.
"Creativity and experience for how to create ideas with value is an elemental part of Saatchi & Saatchi’s DNA. Thanks to our Tribe creative process we will keep helping our customers creating outstanding communication," says Christian Rätsch, CEO of Saatchi & Saatchi Germany.
In this respect, a silver GWA Effie has been won in 2013 for Toyota’s
‘Hybrid Summer' campaign, incorporating the two crime scene detectives
Jan-Josef Liefers and Axel Prahl.
The team also has high expectations for 2014: "After the team in Düsseldorf won a bronze ADC nail and a silver Effie with our Toyota hybrid campaign this year, we are now aiming for ‘Cannes Lion’ for Toyota in 2014," says Alexander Reiss, Executive Creative Director of Saatchi & Saatchi Dusseldorf.
And the excellent placings in the creative rankings of the ADC (5th place)
and the manager magazin (7th place) also prove that Saatchi & Saatchi is
one of the most creative agencies in Germany.
But the strongest proof of the creative power of the agency is still the
economic success. Saatchi & Saatchi was also able to convince on this level
with several large client wins in 2013. "With the pitch successes for
CosmosDirekt, Union Investment, Lotto Hessen, Fissler and more renowned
clients, we achieved exemplary results for the agency," added Jorg Riommi,
Executive Creative Director in Frankfurt and Berlin.
Guillermo Vega, multi-award winning CCO of Saatchi & Saatchi London, is a man in a hurry. His career includes setting up and growing W+K Sao Paulo from 3 to 100 employees in 4 years. He talks about learning to be patient, the Super London way.
Tide 2021 Superbowl spot: Saatchi & Saatchi New York
Publicis Groupe hires Natalie Lam
Daniel Lobatón is the first chief creative to be promoted from within at Saatchi & Saatchi New York.
Launched in 2012, Team One’s The Legacy Lab™ is a thought-leadership platform exploring the dynamics of long-term brand building in a short-term world. The Legacy Lab has researched influential brands including The Bluebird Cafe, It Gets Better Project, Girls Who Code, The Ritz-Carlton Hotel Company, The Championships, Wimbledon and Taylor Guitars among others, and publishes many of its learnings online.…
Saatchi & Saatchi London has hired Guillermo Vega, the former ECD of 72andSunny New York, as its Chief Creative Officer. Joining on October 1, Vega will lead the agency’s creative department and build on its existing creative success. His appointment completes the Saatchi & Saatchi London management team, alongside Sam Hawkey (Chief Operating Officer), Richard Huntington (Chief Strategy Officer) and…
Cannes Lions 2018 saw Saatchi & Saatchi offices around the network pick up a total of 17 awards. The wins were split across Saatchi & Saatchi New York, Saatchi & Saatchi LA, Saatchi & Saatchi New Zealand, Saatchi & Saatchi Germany and F/Nazca Saatchi & Saatchi Brazil. Winning clients were Tide, National Down Syndrome Society, Toyota, Elanco, Sadia and the…
SKS365, a leading international betting company, has chosen Saatchi & Saatchi Italy, led by CEO Simone Masè, to handle the creative account for its sports betting and gaming brand, PlanetWin365.
Today Saatchi & Saatchi announces taking the pledge, and joining Free the Bid as a global network.
Publicis One Croatia today announces the appointment of three award-winning creative talents to Saatchi & Saatchi, promoting growth and creative excellence goals in Croatia and throughout the Adriatic. The three new appointments, who have extensive creative experience, will spearhead a re-energizing process of the agency in Croatia. Appointed are Ivan Tanić, who joins as Creative Director, Nebojša Cvetković as Art…
Saatchi & Saatchi New Zealand has been appointed as Tourism Fiji’s global brand agency of record, following a selection process and creative pitch that began in mid 2017. Saatchi & Saatchi will lead the creation of a revitalised brand platform and global campaign to attract visitors to Fiji from all over the world, focusing on key markets – Australia, New…
Kraft Heinz China recently appointed Saatchi & Saatchi Shanghai as their lead creative agency in China for all Kraft Heinz brand categories. Saatchi & Saatchi Shanghai won this business after a fierce multi-way pitch against other agencies over the past months. Saatchi & Saatchi Shanghai will lead creative services for all brands under the Kraft Heinz China umbrella. This covers…
Saatchi New York’s “It’s a Tide Ad” campaign for Super Bowl LII got the stamp of approval from a group of top advertising creatives today, winning the Super Clio, honoring the game’s best work.
Saatchi & Saatchi London have been named ‘The Best and Bravest Agency on the Planet’ by Contagious Magazine after topping their 2018 Contagious Pioneers agency rankings. The list recognises the top ten agencies round the world who consistently set the standard for creativity, innovation and excellence in marketing. The Contagious Pioneers list is based on an analysis of the Contagious I/O intelligence…
