T-shirts with graphics and slogans and promotions for cool stuff have always been a way for me and lots of guys like me to express ourselves and seek out more of our ‘tribes’. I met some of my best friends – to this day – through a little cultural advertising with a Prince “1999” Tour … Continue reading "Let Your…
blogFor the first time in its history, the Saatchi & Saatchi New Directors' Showcase(NDS) - a highlight of the annual Cannes Lions International Festival of Creativity for the past 23 years - is being shown in Moscow. Saatchi & Saatchi Russia will screen the New Directors' Showcase reel and a film of the live show at the 35mm Cinema in Moscow…
"This is weather broadcast on TV channel "Rain" and I - Veniamin. Now I am homeless. In such weather is very hard to seek lodging: they turn you out from railway station, in hostel for homeless people to get is very hard, in the porches of the residents are very aggressive - can pour boiling water or cold water...""Temperature -20…
Saatchi & Saatchi New Directors’ Showcase #feelthereel screens at the Barbican in London on Thursday 3rd July.
Leading global creative agency Saatchi & Saatchi will develop a series of advertising campaigns for some of Russia's most promising startups waiving all agency fees, a value of over USD 200,000. Organized in cooperation with the Internet Initiatives Development Fund (IIDF), this initiative to aid in the development of Internet entrepreneurship in Russia will launch in early 2014."We think this project…
Each soccer team has its own brand bus that takes them to the training camp or game. Probably, every football fan would love to get on there - thing which turns possible with the TV channel «Nash Football».In the new commercial developed by the creative agency Saatchi & Saatchi Russia, the soccer brand bus is driven by the well-known Russian…
Saatchi&Saatchi Russia has developed Spartak Moscow Football Club's first ever set of brand guidelines since the Club's inception in the early 1920's. The guidebook incorporates a new crest, flexible branding system and an altogether new treatment of the Club's motto and gladiator imagery. This work comes just before Spartak is set to move into a new, purpose-built home stadium, also…
Saatchi & Saatchi Russia, on assignment from the Moscow Department of Transport, has developed a design solution and media campaign for a new ticketing system, one which will encompass the city's entire public transport infrastructure including busses, trams, trolleys and metro underground.Starting from April 2, 2013, the new ticketing system, which has largely remained unchanged for several decades, will make it easier…
Two years and more ago (June 19 2018) I posted a Viva La Difference blog of a speech I gave to Lancaster University’s Council, outlining 15 ideas to make a difference. Rereading them last weekend, I thought I might give them another outing. Here they are. 1) Be Soft Soft is strong. King Kong (and its…
blogAs a part of the project "Discover the full story", creative agency Saatchi & Saatchi has developed an advertising campaign for the Shchusev State Museum of Architecture.The objective of the campaign was to encourage Muscovites to visit the museum, whose collection reflects the thousand-year history of the architectural heritage of Russia.Using 3 key historic buildings which are true symbols of the city…