Saatchi&Saatchi Moscow has created an unusual integrated campaign for
the Shchusev State Museum of Architecture.The ‘Museum Grannies' project continues the communication of the famous
print campaign ‘Discover the full story' developed by Saatchi&Saatchi
Moscow. Thanks to that campaign the museum is now recognized far beyond the
borders of Russia.The simple idea that the city we live in is an architecture…
The creative agency Saatchi & Saatchi Russia
developed a print campaign for the brand Pulpy, the orange drink with the
juiciest pulp. With its original approach and its main purpose to
highlight the most important benefit of the Pulpy, the campaign invaded a
well-known printed press edition of the country with the effect of a huge
amount of a real orange…
On 25 of July the creative agency Saatchi &
Saatchi Russia will launch the new book ‘Loveworks' at the Garage
Center for Contemporary Culture at Gorky Park.
‘Loveworks' is the book features 20 case stories
showcasing brands winning in the marketplace by applying the Lovemarks method.
Brands featured in ‘Loveworks'include
Lenovo, Guinness, Pampers, Swiffer, Safeguard, Camry, Lexus, Cheerios,
T-Mobile, Visa, Miller, Skol, and The Ritz-Carlton.
‘Loveworks' is researched…